Store Manager

Lenskart.com


Date: 3 weeks ago
City: Thrissur, Kerala
Contract type: Full time
  • Title – Store Manager

Reporting to – Area Operations Manager

About Lenskart

With a mission to give India a vision, Lenskart.com is India's fastest growing eyewear company. Lenskart's products include prescription eyewear, branded contact lenses and sunglasses, all equipped with the customers’ eye powers.

About The Role

A Store Manager at Lenskart acts as an important link between strategy and execution. He/she drives the store towards achieving all assigned metrics of Store Sales, Conversions, Customer satisfaction etc. and is responsible for keeping a high level of morale among the store staff, developing them, controlling attrition, and ensuring smooth operations at the store.

Responsibilities

Customer focus: Driving Net Promoter Score ( NPS )

  • Greeting customers when they enter store and coaching the team to do the same
  • Displaying commitment towards providing exceptional Customer Service and ensuring that Lenskart associates also treat Customer Satisfaction as a priority
  • Dealing with customer service issues such as queries and complaints at store level and ensuring this is consistent with the team
  • Striving to have long lasting and fruitful relationships with each of our customers

Driving sales vs. plan

  • Driving the sales of the store to meet the allotted targets by allocating the targets to the staff
  • Developing a culture of high sales performance expectations, i.e. Sales Leadership
  • Motivating and inspiring the field team to drive for results
  • Assessing field capability and establish performance priorities at group level

People development (Attrition Control)

  • Assisting in recruiting and selecting high potential staff
  • Providing effective on-the-job training and guidance to team members making use of company training modules
  • Delivering clear, motivating and constructive feedback in a timely manner to all retail associates
  • Evaluating the training needs of store associates and working closely with L&D department to execute the developmental plan
  • Understanding the reasons for attrition and taking measures to control it

Cash & Inventory management

  • Monitoring cash reconciliation to ensure there is no mismatch of store funds
  • Ensuring availability of required merchandise and services
  • Conducting stocktakes regularly
  • Ensuring the staff at store level has basic understanding of POS System to ensure transactions are properly and effectively processed
  • Performing the necessary quality checks for the new products
  • Working very closely with other departments till the product reaches the customer and ensuring the best customer experience to the Lenskart Customer

Supervision

  • Ensuring that all store employees, including the Optometrist, are taken care of and their issues are resolved
  • Ensuring that the eye check-ups are conducted as per the SOP and maintain high quality standards

SOP adherence & implementation

  • Ensuring that all SOPs for retail are implemented successfully and adhered to by store employees
  • Updating colleagues on business performance, new initiatives and other important issues
  • Scheduling the team’s shift timings to meet the store’s business needs and demands
  • Ensuring staffing levels are adequate to effectively operate the store

Store upkeep & maintenance

  • Maintaining the store as per Lenskart standards, regularly cleaning the frames and other equipment at the store
  • Ensuring the security of all Lenskart equipment and that there is no shortage of stock units or damage in the store

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