Senior Content Associate

About the Role: We’re looking for a Senior Content Writer who brings together writing, strategizing and hands-on familiarity with AI writing tools. This is not an entry-level role. If you already know how to research efficiently, write across formats, and use tools like ChatGPT to accelerate your output (not replace it), we’d love to meet you. You’ll work with leading brands across sectors, delivering high-quality, high-context content that performs.

• Research, strategize and edit content across various formats like social media posts, emailers, whitepapers, landing pages, and thought-leadership articles.
  

• Adapt tone, structure, and voice based on brand and audience requirements.
  

• Support case studies, product explainers, or scripts when required.
  

• Deliver polished, ready-to-use drafts with minimal back-and-forth.
  

• Use AI tools (ChatGPT, Grammarly, Canva, etc.) to improve speed and structure.
  

• Create prompts and workflows that enhance efficiency without compromising quality.
  

• Use SEO and content planning tools (Surfer, SEMrush, Ubersuggest, etc.) as needed.
  

• Work closely with project managers, clients, and design teams to bring content to life.
  

• Review briefs independently and clarify scope proactively.
  

• Suggest content improvements or alternatives that suit timelines and business goals.
  

• Perform self-QC with an eye for structure, grammar, tone, and factual accuracy.
  

• Participate in internal content audits and quality control exercises.
  

Ideal Profile:

• A Graduate / Post-graduate in any discipline
  
• Excellent written and verbal communication skills
  
• Proven experience as a Content Writer with a strong portfolio showcasing diverse content pieces
  
• Proficiency in SEO, Gen AI, and an understanding of user behavior
  
• Strong attention to detail and ability to meet tight deadlines
  
• Has a good quality laptop (i5 or above) and uninterrupted high-speed (broadband) internet
  

• Ability to write clearly, crisply, and creatively for business contexts.
  

  
  

• Strong grasp of grammar, structure, and content logic.
  

  
  

• Familiarity with AI tools like ChatGPT, Grammarly, Canva, Notion AI, or the likes.
  

  
  

• Ability to distinguish when to use AI and when to rely on craft.
  

  
  

• SEO understanding and content structuring best practices.
  

  
  

• Comfort working across content types and industries.
  

  
  

• Good research ability and contextual understanding of briefs.
  

  
  

• Time management, self-review, and openness to feedback.