Script Writer

sugar.fit


Date: 6 hours ago
City: Bengaluru, Karnataka
Contract type: Full time

About the Role

We’re looking for a high-agency copywriter who blends performance instincts with brand sensibility. You’ll craft copies that sell, convert, and build trust. Think of this as a hybrid role between a direct response marketer and a storyteller — built for a fast-scaling consumer brand.


6 days working (Mon-Fri : WFO | Sat : WFH)

Languages Required: English and Hindi + South Languages


Budget : upto 6lpa(based on interview)


Key Responsibilities

1. Performance Copywriting

  • Write thumb-stopping ad hooks, headlines, and CTAs across Meta, Google, YouTube.
  • Develop and test high-velocity creative variants (UGC, AI persona, statics, scripts)
  • Optimize for CTR, CVR, thumbstop rate — not just “good writing"


2. Landing Pages & CRM

  • Build high-converting LPs based on persuasion frameworks (AIDA, PAS, etc)
  • Own copy for emails, WhatsApp, SMS — contextual, high-engagement, action-oriened.
  • Collaborate with design and media teams to improve funnel performance.


3. Brand & Campaign

  • Craft campaign narratives across brand films, influencer scripts, and offline as sets
  • Maintain consistent tone of voice across all touchpoints.
  • Translate brand values into clear, memorable language — without losing performance edge.




What We’re Looking For

  • 2–4 years of experience in copywriting, preferably in D2C, health-tech, or performance-led brands.
  • Strong understanding of user psychology and digital funnels.
  • Fluent in English and comfortable with Hinglish or vernacular writing.
  • Ability to simplify complex ideas into sharp, scannable copy.
  • Comfortable iterating fast — you love testing, learning, and optimizing.
  • Bonus: Experience writing for video (UGC scripts, founder ads, AI-led formats)

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