Performance Marketing Specialist

Boringads.com


Date: 4 days ago
City: Remote, Remote
Contract type: Full time
Remote
Job Overview

As a Performance Marketing Specialist, you will be responsible for managing and optimizing ad campaigns across Google PPC and Meta platforms. You will focus on account management and ensuring campaigns meet client goals.

Experience: 3- 5 years

Location: Remote

Key Responsibilities

  • Account Management: Serve as the primary contact for day-to-day client communications, especially with US/UK clients. Understand client goals and ensure their expectations are met.
  • Campaign Execution: Set up, manage, and optimize ad campaigns on Google PPC and Meta platforms to achieve client KPIs.
  • Performance Optimization: Continuously monitor campaign performance and make data-driven adjustments to maximize ROI.
  • Reporting: Develop and present detailed performance reports to clients, providing insights and actionable recommendations.
  • Collaboration: Work closely with the Manager to implement overall strategy and align with team members to ensure smooth execution.
  • Budget Management: Manage advertising budgets across multiple client accounts, ensuring efficiency and cost-effectiveness.
  • Ad Copy & Creative Suggestions: Collaborate with the creative team to develop and refine ad copy and creative that align with campaign objectives.

Qualifications & Skills

  • Strong experience in Google PPC and Meta Ads, including campaign setup, optimization, and reporting.
  • Proven track record in account management, particularly with US/UK clients.
  • Ability to work independently and handle multiple client accounts simultaneously.
  • Strong communication and analytical skills.
  • Prior agency experience is a must.

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