Marketing Executive â SEO & Lead Generation

About Us

At Digicorp, we build meaningful digital products that solve real problems. Our cross-functional teams work across domains like healthcare, finance, retail, and AI-powered platforms. We’re now looking for a hands-on Marketing Executive with a strong focus on SEO and lead generation to help us scale our reach and impact.

Role Overview

We are seeking a proactive, analytical, and creative marketing professional who can plan and execute campaigns with a strong focus on inbound and performance-driven marketing. This role requires a deep understanding of SEO, paid advertising, and content that converts.

Key Responsibilities

• Plan and implement on-page and off-page SEO strategies to improve search engine rankings.
• Manage and optimize campaigns for:
• Google Ads (Search & Shopping)
• YouTube SEO
• Local SEO
• Plan and run paid ad campaigns on:
• LinkedIn, Facebook, Instagram, Twitter, Reddit, and Quora
• Perform keyword research, competitor analysis, and market trend analysis to guide campaigns.
• Write clear, persuasive marketing content and ad copy for various platforms.
• Collaborate with designers and other teams to produce campaign creatives and landing pages.
• Track campaign performance and ROI using tools like Google Analytics, Search Console, and ad platform dashboards.
• Generate leads and optimize conversion paths through funnel analysis and A/B testing.
  
  

Key Skills Required

• Strong knowledge of SEO best practices, algorithms, and tools (Ahrefs, SEMrush, Google Search Console, etc.)
• Proficiency in managing Google Ads and other ad platforms (Quora, Reddit, Meta, LinkedIn)
• Experience in content writing and copywriting with an understanding of what drives clicks and conversions
• Ability to analyze data, draw insights, and iterate for performance
• Basic understanding of website structure, UX, and landing page optimization
• Excellent communication skills and a growth mindset
  
  

Nice To Have

• Experience working in a B2B or SaaS environment
• Familiarity with tools like HubSpot, Mailchimp, Notion, or Canva
• Understanding of technical SEO (schema, page speed, mobile-friendliness)
  
  

What We Offer

• A learning-driven culture with the opportunity to work across domains and teams
• Creative freedom to experiment with ideas and strategies
• Supportive leadership with a people-first mindset
• Opportunities to grow with us as we scale our global presence
• To apply, send your resume and a brief note on how you’ve helped generate leads in past roles.
  
  

Skills:- Search Engine Optimization (SEO), Content Marketing, Content Writing and Lead Generation