Marketing Executive â SEO & Lead Generation

Digicorp


Date: 3 weeks ago
City: Ahmedabad, Gujarat
Salary: ₹500,000 - ₹1,200,000 per year
Contract type: Full time
About Us

At Digicorp, we build meaningful digital products that solve real problems. Our cross-functional teams work across domains like healthcare, finance, retail, and AI-powered platforms. We’re now looking for a hands-on Marketing Executive with a strong focus on SEO and lead generation to help us scale our reach and impact.

Role Overview

We are seeking a proactive, analytical, and creative marketing professional who can plan and execute campaigns with a strong focus on inbound and performance-driven marketing. This role requires a deep understanding of SEO, paid advertising, and content that converts.

Key Responsibilities

  • Plan and implement on-page and off-page SEO strategies to improve search engine rankings.
  • Manage and optimize campaigns for:
  • Google Ads (Search & Shopping)
  • YouTube SEO
  • Local SEO
  • Plan and run paid ad campaigns on:
  • LinkedIn, Facebook, Instagram, Twitter, Reddit, and Quora
  • Perform keyword research, competitor analysis, and market trend analysis to guide campaigns.
  • Write clear, persuasive marketing content and ad copy for various platforms.
  • Collaborate with designers and other teams to produce campaign creatives and landing pages.
  • Track campaign performance and ROI using tools like Google Analytics, Search Console, and ad platform dashboards.
  • Generate leads and optimize conversion paths through funnel analysis and A/B testing.

Key Skills Required

  • Strong knowledge of SEO best practices, algorithms, and tools (Ahrefs, SEMrush, Google Search Console, etc.)
  • Proficiency in managing Google Ads and other ad platforms (Quora, Reddit, Meta, LinkedIn)
  • Experience in content writing and copywriting with an understanding of what drives clicks and conversions
  • Ability to analyze data, draw insights, and iterate for performance
  • Basic understanding of website structure, UX, and landing page optimization
  • Excellent communication skills and a growth mindset

Nice To Have

  • Experience working in a B2B or SaaS environment
  • Familiarity with tools like HubSpot, Mailchimp, Notion, or Canva
  • Understanding of technical SEO (schema, page speed, mobile-friendliness)

What We Offer

  • A learning-driven culture with the opportunity to work across domains and teams
  • Creative freedom to experiment with ideas and strategies
  • Supportive leadership with a people-first mindset
  • Opportunities to grow with us as we scale our global presence
  • To apply, send your resume and a brief note on how you’ve helped generate leads in past roles.

Skills:- Search Engine Optimization (SEO), Content Marketing, Content Writing and Lead Generation

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