Market Analyst

Tridhya Tech Limited


Date: 3 days ago
City: Ahmedabad, Gujarat
Contract type: Full time
Job Title: Market Analyst

Location: Ahmedabad

Experience Level: 3-5 years

Employment Type: Full-Time

Job Summary

We are looking for a detail-oriented and analytical Market Analyst to support our business growth by providing insightful market and competitive analysis. The ideal candidate will have experience in international markets, particularly in Europe, UK, USA, and/or Gulf regions, and a strong understanding of enterprise client landscapes. This role is critical in informing strategic decisions across sales, marketing, and product development teams.

Key Responsibilities

  • Market Research and Analysis:
  • Conduct comprehensive market research to identify trends, opportunities, and threats in the target regions.
  • Analyse industry developments, customer behaviours, and economic indicators relevant to our business.
  • Prepare detailed reports and presentations summarizing research findings and insights.
  • Competitor Analysis:
  • Monitor and analyse competitor activities, strategies, and offerings.
  • Evaluate competitors' strengths, weaknesses, market positions, and performance.
  • Provide actionable insights to inform strategic planning and competitive positioning.
  • Customer and Product Analysis:
  • Gather and analyse data on customer needs, preferences, and satisfaction levels.
  • Assess the performance and market reception of current products and services.
  • Identify gaps and opportunities for product improvement and innovation.
  • Data Collection and Management:
  • Utilize various data sources and tools to collect accurate and relevant information.
  • Maintain and update databases of market and competitive intelligence.
  • Ensure data integrity and confidentiality at all times.
  • Collaboration and Communication:
  • Work closely with sales, marketing, and product teams to provide data-driven recommendations.
  • Participate in strategy development meetings, offering insights and supporting evidence.
  • Communicate complex data and insights in a clear and understandable manner to stakeholders.
  • Forecasting and Modelling:
  • Develop market forecasts and predictive models to support business planning.
  • Analyse the potential impact of market changes on business performance.

Qualifications And Skills

  • Education:
  • Bachelor's degree in Marketing, Economics, Business Analytics, or a related field. Master's degree is a plus.
  • Experience:
  • 3-5 years of experience in market research, business analysis, or a related field.
  • Experience conducting analysis for international markets, especially in Europe, UK, USA, and/or Gulf regions.
  • Experience working with data related to enterprise clients and technology products.
  • Skills:
  • Strong analytical and critical thinking skills.
  • Proficient in data analysis tools and software (e.g., Excel, Tableau, SPSS).
  • Excellent research and information-gathering abilities.
  • Strong written and verbal communication skills.
  • Ability to interpret complex data and translate it into actionable insights.
  • Detail-oriented with strong organizational skills.
  • Knowledge of statistical methods and data modeling.
  • Additional Qualifications:
  • Understanding of European markets is advantageous.
  • Experience with CRM and market intelligence platforms.
  • Ability to work independently and manage multiple projects simultaneously.
  • Multilingual abilities are beneficial.

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