Executive - Influencer Marketing
Boxlike Solutions Pvt. Ltd.
Date: 4 weeks ago
City: Delhi, Delhi
Contract type: Contractor
- Responsible for exploring and building a resource library of KOLs and influencers in the Indian market, and negotiating cooperation with suitable influencers.
- Based on the characteristics of influencers on different platforms, work with influencers to develop creative and content plans;
- Supervise the execution progress of influencer marketing activities, including but not limited to contract signing, effect tracking, etc.;
- Collect and analyze data on marketing activities, including exposure, click-through rate, conversion rate, ROI and other indicators, continuously optimize content strategies, and improve promotion effects;
- Continue to pay attention to the development dynamics and marketing trends of the Indian influencer market, including social hot topics and trends, and timely adjust and optimize influencer marketing strategies.
- Familiar with the gameplay of overseas mainstream social media platforms such as Instagram/You tube/Pinterest, and have certain content creativity and marketing planning capabilities.
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