Zonal Manager - Rural Consumer Durable

Bajaj Finserv


Date: 2 weeks ago
City: Rājkot, Gujarat
Contract type: Full time
Location Name: Rajkot

Job Purpose

“This position is open with Bajaj Finance ltd.”

Candidate will be responsible for AP & Karnataka locations

Duties And Responsibilities

  •  Responsible for conceptualizing and implementing the strategic plan to steer top line growth and bottom line delivery for the Consumer Durables Business.
  •  Drive and Implement sales strategy for RURAL to deliver revenue in compliance with organization’s goals.
  •  Devise business strategies to enhance productivity leading to a higher earnings multiplier per employee.
  •  Identified Sales, Marketing and Distribution strategies to ensure regular flow of business.
  •  Conceive and Execute key projects for RCD/RDP/RLS/RCF business and work across functions to ensure delivery of project objectives.
  •  Driving Sales volumes profitably across locations.
  •  Explore and identify new sourcing avenues and Channels at a National level.
  •  Conduct regular and detailed business reviews with Regional Heads to ensure that corporate strategies are percolated down to the ground level sales force
  •  Measure the productivity and efficiency level of Sales Team and Channel partners closely and initiate corrective action as required.
  •  Build capability and productivity by enhancing skills and monitoring progress.
  •  Understand competitive landscape and market dynamics
  •  Ensure pricing and risk policies are in organization’s best interest.
  •  Measure productivity and implement training measures to bridge the gap between the actual achievement and the KRAs defined by the management.
  •  Conceptualize and develop marketing initiatives and business development activities to enhance productivity and business volumes.
  •  Engage closely with Marketing to ensure that branding and advertisement are in line with product offering.
  •  Revenue Optimization and Cost control
  •  Maintain pricing discipline in line with cost of funds scenario and competition.


Initiate process improvement measures to ensure effective cost management.

Required Qualifications And Experience

Х MBA or Equivalent

Х 10-12 years of total experience with minimum 6-8 years of relevant experience in consumer lending.

Х Should have experience in handling multiple regions and large size teams in the current role.

Х Excellent Communication and Interpersonal Skills

Х Should have strong grip on the local Market and knowledge of the local Language

Х Candidate will be responsible for AP & Karnataka locations

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