Team Manager

Cognizant


Date: 2 days ago
City: Hyderabad, Telangana
Contract type: Full time
Job Description - Team Manager / SDM

Job Title: Team Manager / Service Delivery Manager – Sales & Marketing Operations

Location: Hyderabad

Job Type: Full-time; US hours

Experience: 4-12 years in running sales operations or marketing operations teams

Education: Bachelor's or Master’s degree in Management from Tier 2/3 institutes, Marketing, Business Analytics, or a related field

Job Summary

We are looking for a highly motivated Team Manager – Sales & Marketing Operations with 4-8 years of experience in sales operations, marketing operations, and data-driven decision-making. The ideal candidate should have a strong understanding of linear and digital marketing, be proficient in pre-sales support, and possess excellent PowerPoint, articulation, and data analysis skills. This role requires a mix of analytical thinking, process optimization, and strategic execution to enhance business efficiency.

Key Responsibilities

Sales & Marketing Operations Management:

  • Oversee and streamline sales and marketing operations to drive efficiency and performance.
  • Work closely with sales, marketing, and business teams to ensure alignment of strategies.
  • Support demand generation, lead management, and sales funnel optimization.

Pre-Sales Support

  • Assist in creating compelling sales pitches, proposals, and presentations for potential clients.
  • Conduct market research and competitive analysis to support business development efforts.
  • Collaborate with sales teams to prepare data-driven insights for client meetings.

Marketing Strategy & Execution

  • Ensure seamless execution of linear (traditional) and digital marketing campaigns.
  • Provide operational support for campaign tracking, reporting, and optimization.
  • Work with cross-functional teams to enhance marketing efficiency and ROI.

Data Analysis & Reporting

  • Analyze sales, marketing, and customer data to generate actionable insights.
  • Develop dashboards and reports for leadership teams to track performance and KPIs.
  • Use tools like Excel, SQL, Power BI, or Google Analytics for data-driven decision-making.

Process Improvement & Stakeholder Collaboration

  • Identify gaps and inefficiencies in sales and marketing operations and suggest improvements.
  • Collaborate with internal teams to ensure smooth execution of marketing and sales initiatives.
  • Support leadership in strategy planning and execution.

Required Skills & Qualifications

  • 4-8 years of experience in sales operations, marketing operations, or business analytics.
  • Strong understanding of linear (TV, radio, print) and digital marketing (SEO, SEM, social media, programmatic advertising, etc.).
  • Hands-on experience in pre-sales activities, proposal creation, and stakeholder management.
  • Excellent PowerPoint and storytelling skills for creating impactful presentations.
  • Strong data analysis skills using tools like Excel, Power BI, Google Analytics, or SQL.
  • Ability to translate complex data into meaningful insights for business growth.
  • Strong communication, articulation, and problem-solving abilities.

Preferred Qualifications

  • Experience working with CRM tools (Salesforce, HubSpot, etc.).
  • Familiarity with marketing automation platforms (Marketo, Pardot, HubSpot, etc.).
  • Certifications in Google Analytics, Digital Marketing, or Business Analytics.

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