State Fleet Sales Manager

Nayara Energy


Date: 2 weeks ago
City: Bengaluru, Karnataka
Contract type: Full time
Job Description

Responsible for implementing various customer programs (payment, loyalty, campaigns, research, analytics, etc.) across segments (retail and fleet) and managing all the related activities. Acquire & ensure relationship with Key Account Customers. Implement various marketing initiatives for this purposein the Business State.

Accountabilities

RESPONSIBILITIES

ACTIVITIES

1 Implement and Manage payment and rewards programs for fleet and non-fleet customer segments in the Business State

  • Roll-out fleet loyalty program & payment programs and ensure that the required acquiring set-up is created across the Business State.
  • Responsible for customer acquisition, activation and retention for various customer loyalty programs
  • Lead enrolment and activation process of HSD customers on fleet program


State Head - Ops

State Fleet Manager

Regional Head - Ops

  • Develop robust and detailed customer database with proper checks and balances
  • Track competitor activities and develop plans with field to retain/increase our market share


2Manage program related activities for various payment and rewards program

  • Market feedback to improve loyalty policies and processes across levels (both centrally & at Business State level)
  • Co-ordinate with Operations team, Finance, Accounts and IT for seamless settlement of payments for dealers and rewards for customer programs (fleet & retail)
  • Integrate Retail Automation with Payment programs (fleet & retail)
  • Train field and franchisees for roll-out and implementation of all customer programs
  • Manage redemption experience with minimal/real time delivery and strive to increase redemption
  • Leverage analytics to support profitable business growth. Monitor and track effectiveness of analytics driven initiatives.


Qualifications

MBA

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