Specialist - Employer Branding & Campus Relations

PhonePe


Date: 1 week ago
City: Bengaluru, Karnataka
Contract type: Full time
About PhonePe Group:

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right environment for you is just one of the things we do. We empower people and trust them to do the right thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of the best minds in the country and executing on your dreams with purpose and speed, join us!

Role Overview:

As the lead for Employer Branding and Campus Relations, you will be responsible for developing,

managing, and implementing a PhonePe’s employer branding strategy. You will play a pivotal role in

enhancing PhonePe's reputation as an employer of choice and ensuring a seamless pipeline of exceptional

talent. This role combines strategic employer branding initiatives with the execution of comprehensive

campus hiring programs to attract and engage top talent aligned with the organization’s growth objectives.

Job responsibilities:

Employer Branding:

  • Design and execute a comprehensive employer branding strategy to position PhonePe as an

employer of choice, leveraging platforms such as social media, external events, publications...

  • Create and maintain a robust pipeline of tailored content / creatives / videos / posts for various

platforms and target groups to engage potential talent effectively.

  • Organize and participate in sponsorships, speaking engagements, mixers, and other networking

opportunities to reach and engage relevant talent pools.

  • Analyze key employer branding metrics, industry trends, and campaign performance to provide

actionable insights to senior leadership and HR business partners.

  • Design and implement change management strategies to support new employer branding

initiatives, collaborating closely with HRBPs and business stakeholders for successful adoption.

  • Ensure a positive, seamless, and engaging candidate experience throughout the recruitment

process by identifying and implementing strategies to enhance candidate interactions.

Campus Recruitment:

  • Build and execute campus recruitment programs aligned with business requirements, hiring

targets, and diversity objectives across key functions (Engineering, Analytics, Merchant, and

other Business Units).

  • Represent PhonePe at campus drives, pre-placement talks, and recruitment events, ensuring the

delivery of a compelling employer value proposition. Oversee pre-placement talks, assessments,

interviews, and other campus recruitment activities in virtual, hybrid, or on-site settings.

  • Leverage analytics to evaluate the effectiveness of campus programs, identify improvement

opportunities, and refine recruitment strategies.

  • Identify and employ innovative sourcing methods to attract a diverse pool of high-quality

candidates. Collaborate with senior leadership to align sourcing strategies with future talent

needs.

Qualifications:

  • MBA in from a Tier 1 /2 Campus
  • 2 years of experience in Campus Recruitment, Employer Branding or HR COE roles
  • Excellent communication, interpersonal skills and creative thinking skills
  • Strong analytical skills, logical reasoning and design skills
  • Exceptional project management, analytical, and interpersonal skills.
  • Organized and efficient - Ability to work to tight deadlines in a dynamic environment
  • Data-driven decision-making and reporting skills on recruitment and branding metrics.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

Life at PhonePe

PhonePe in the news

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