Social Media Coordinator

Job description

Job Description: Social Media Content Creator & Coordinator

Location: Chandigarh

Employment Type: Full-Time

Key Responsibilities

1. Video Creation & Editing

• Produce engaging short-form videos and reels showcasing our products, behind-the-scenes processes, and wedding inspirations.
• Edit videos using tools like Adobe Premiere Pro or InShot, adding transitions, effects, text overlays, and trending audio.
• Experiment with creative storytelling techniques to make videos visually appealing and shareable.
• Stay updated on viral video trends and wedding industry aesthetics to create content that resonates with our audience.

2. Graphic Design & Visual Content Creation

• Design eye-catching graphics, product showcases, and social media templates using Canva, Adobe Photoshop, or Illustrator.
• Create visually stunning carousels, mood boards, and wedding inspiration posts.
• Ensure all graphics align with the brand’s aesthetic, using elegant and culturally relevant themes.

3. Social Media Posting & Management

• Plan and schedule daily posts across Instagram, Facebook, Pinterest, and YouTube using tools like Meta Business Suite.
• Optimize content for different platforms, ensuring the best formats, hashtags, and posting times.
• Write compelling captions and use strategic hashtags to maximize reach and engagement.

4. Community Engagement & Growth

• Interact with followers by responding to comments, DMs, and mentions.
• Engage with wedding influencers, planners, and brides for cross-promotions and collaborations.
• Run interactive content like polls, Q&A sessions, and giveaways to boost engagement.

Requirements

Experience:

• 1-2 years in content creation, video editing, or social media marketing (preferably in the wedding, fashion, or lifestyle industry).

Technical Skills:

• Strong video editing skills using Premiere Pro or InShot.
• Proficiency in graphic design tools like Canva, Photoshop, or Illustrator.
• Familiarity with social media scheduling tools like Meta Business Suite.

Creativity & Trend Awareness:

• A strong eye for wedding aesthetics and design trends.
• Ability to create viral-worthy content that aligns with Indian wedding themes.
• Knowledge of trending audios, video effects, and viral social media challenges.

Time Management:

• Ability to manage a content calendar, meet posting schedules and plan ahead.