Senior Social Media Marketing Associate in Jaipur

Akrati Jewels Inc

Designation: Social Media Marketing (with experience)/Executive

Level: Junior/Executive

Reports to: Digital Marketing Manager

Job Type: Full Time (Work from Office)

Location: Jaipur (C-Scheme)

Overview

Akrati is India’s leading Manufacturer and Exporter of 925 sterling silver and gemstone jewelry, with the aim to provide the best quality of Fine gemstones & jewelry at real competitive prices.

Key Responsibilities

• Develop, plan, and execute engaging social media strategies to retain existing customers, increase brand loyalty, and expand brand visibility across social platforms, primarily Instagram.
• Efficiently manage Instagram account interactions, including replying to DMs, comments, and queries, and proactively engaging followers to boost brand loyalty and customer retention.
• Showcase products creatively and compellingly via Instagram stories, posts, and live sessions to drive sales and convert interest into orders.
• Maintain order sheets, and invoices, and oversaw the order fulfillment process from social media-driven sales, ensuring accurate tracking and customer satisfaction.
• Generate creative campaign ideas, draft compelling proposals, and deliver innovative content to attract and engage followers, tracking and reporting outcomes to the team.
• Actively contribute to the growth and visibility of the brand by collaborating with influencers, creating UGC opportunities, and managing brand collaborations.
• Occasionally assist in email marketing initiatives and direct customer communication, supporting overall marketing efforts.
  
  

Skills And Requirements

• Excellent English communication skills (spoken and written), with the ability to effectively engage primarily US-based clientele.
• Proven experience or internships in social media marketing, content creation, or related fields.
• Familiarity with Instagram marketing tools, Microsoft Excel, and basic data analysis.
• Creative thinker with a knack for developing fresh, engaging, and interactive content ideas.
• Strong organizational skills, attention to detail, and ability to multitask effectively.
• An interest in or understanding of the gemstones and jewelry industry, though not mandatory, is advantageous.
  
  

Desired Qualities

• Passionate about delivering exceptional customer experiences and growing social media communities.
• Detail-oriented and analytical with the ability to interpret social media insights to refine strategy.
• Highly proactive and able to manage projects independently while collaborating effectively with team members.
• Enthusiastic about staying updated on emerging trends and adapting strategies to maintain brand relevance.
  
  

About Company: We are exporters of precious and semi-precious gemstones and jewelry (silver and gold). We work on selling these online via social media platforms and driving traffic to our website.