Senior Manager - Program Operations

About The Team

Meesho is on a mission to democratize Internet commerce for everyone in India. Our primary responsibility, as the Business org, is to actively drive this mission from the frontlines. As a Senior Business Manager, you will play a huge role in driving growth across all categories. Our team holds end-to-end responsibility to launch and scale up categories, by ensuring the right selection, competitive pricing, and good quality.

Each category team has Senior Business Managers/Business Managers and a group of Assistant Business Managers and Key Account Managers, you'll closely work with the category marketing team, pricing team, quality team, and other category teams. Beyond this, you will also work closely with Product, Supplier Growth, User Growth, and Fulfillment & Experience teams.

We focus on personal growth and fun at work just as much as we do on working hard. That is why, we have regular 1-1s, regular outings, and timely rewards and recognitions.

About The Team

The Seller Growth team at Meesho is on a mission to onboard and enable Bharat’s next wave of digital entrepreneurs. We drive platform growth by expanding our seller base and helping sellers scale sustainably, especially in underserved and high-potential supply hubs across India.Our team blends ground-level hustle with strategic thinking. Whether it's launching new Feet-on-Street (FOS) programs, building hub-level strategies, or testing 10X acquisition models — we work with energy, empathy, and data-backed rigor. We are a fast-growing team of individuals passionate about solving deep supply-side problems at scale.

About The Role

We are looking for an experienced, hands-on, and strategic leader to drive our Feet-on-Street seller acquisition and hub prioritization strategy. As Senior Manager – Program Ops (FOS & Hub Strategy), you will own end-to-end seller onboarding programs, collaborate closely with external partners and internal teams, and shape Meesho’s seller landscape across key regions. You’ll be responsible for building scalable field acquisition operations, defining supply expansion playbooks, and identifying the right markets and seller segments to unlock value for the platform.

What You Will Do

• Lead Feet-on-Street seller acquisition programs across states with sharp tracking of seller funnel conversion, cost efficiency, and activation metrics.
• Define hub-wise supply strategy by identifying high-value, underpenetrated pockets for seller acquisition and growth.
• Own partner/vendor relationships to scale FOS operations with quality and efficiency.
• Design and execute 10X pilots to improve seller acquisition and retention through on-ground operations.
• Work with Analytics, Product, Category, and Experience teams to refine seller targeting, messaging, and onboarding journeys.
• Track acquisition metrics, activation funnel, and program impact to continuously iterate and improve execution playbooks.
• Build and lead a high-performing team of managers/AMs responsible for regional programs and initiatives.
  
  
  

What You Will Need

• B.Tech./MBA from Tier 2 institutes
• 5–8 years of experience in consulting, category/supply/growth roles at high-growth startups, or ops-heavy functions such as logistics or seller growth.
• At least 2+ years of experience managing large-scale field operations, offline acquisition programs, or on-ground feet-on-street initiatives.
• Strong first-principles thinking, analytical rigor, and program management capabilities.
• High bias for action with the ability to make decisions in ambiguity and lead multi-stakeholder problem-solving.
• Experience working cross-functionally with product, analytics, and operations teams.
• Strong people management skills with experience leading large execution teams or vendors.