Product Marketing Specialist

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions.

Write the next chapter of your ABB story.

This position reports to

Marketing Manager - Product

Your role and responsibilities

In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives. Each day, you will implement marketing activities and support Sales organization in driving sales and services for respective products. You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training.

The work model for the role is: Onsite.

This role is contributing to the in Electrification Business.

You will be mainly accountable for:

• Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
• Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
• Focusing on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS).
• Executing annual marketing plan in collaboration with relevant division and/or product groups.
• Developing business plans focused on driving business development for a defined market.
• Products Knowledge PMS Energy transition
• Should have knowledge and experience on working with solar/renewable field.
• Having knowledge on energy market.
• Have worked in past on the mix of energy requirement.
  
  
  

Qualifications For The Role

• B.tech/BE in Electricals & electronics.
• Shall have minimum of 5-8 year of experience.
• Willing to travel out of base location, 50% of travel for work.
• Knowledge of Low voltage switchgear market is must.
• Shall handle or part of team who work on strategy on business or customer acquisition.
• Have eagerness to meet customer and drive the business strategy.
• Willing to travel and meet new customer.
  
  

More about us

ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for

any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division’s highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers’ carbon reduction strategies.

We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory

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