Product Marketing Analyst

OpenGov is the leader in AI and ERP solutions for local and state governments in the U.S. More than 2,000 cities, counties, state agencies, school districts, and special districts rely on the OpenGov Public Service Platform to operate efficiently, adapt to change, and strengthen the public trust. Category-leading products include enterprise asset management, procurement and contract management, accounting and budgeting, billing and revenue management, permitting and licensing, and transparency and open data. These solutions come together in the OpenGov ERP, allowing public sector organizations to focus on priorities and deliver maximum ROI with every dollar and decision in sync. Learn about OpenGov’s mission to power more effective and accountable government and the vision of high-performance government for every community at OpenGov.com.

About The Role

We are hiring a Product Marketing Analyst to lead product, pricing, and competitive research. This role will provide the insights that shape go-to-market strategy, product positioning, and product roadmap. You will research competitor capabilities, pricing, market trends, and then translate those findings into clear, actionable recommendations that drive roadmap and differentiation. The ideal candidate has strong research and writing skills, thrives on collaboration across functions, and can distill complex findings into concise, compelling insights.

Responsibilities

• Conduct detailed product and feature comparisons across competitors for multiple product lines.
• Track and summarize competitor capabilities, integrations, pricing, and positioning.
• Maintain internal competitive research summaries to support Product Marketing Managers.
• Research relevant state, local, and federal regulations that affect each product line.Track changes in the policy landscape and assess potential impacts on product adoption and positioning.
• Conduct win/loss analysis using data from Salesforce and call recordings from Gong.
• Create monthly summaries for each product line that identify themes across wins/losses by product, segment, or competitor to inform product roadmap and pricing strategies.
• Create and maintain internal briefs, slides, and enablement materials for cross-functional teams.
• Update Guru with the latest competitive intelligence, market context, and product insights.
  
  

Qualifications

• 3–5 years of experience in product research, market analysis, and competitive intelligence, ideally in B2B software.
• Proven ability to analyze both qualitative and quantitative data sources and synthesize insights into actionable takeaways.
• Experience with CRM systems and call analysis tools (e.g., Gong) to extract insights that guide roadmap direction.
• Strong writing, communication, and organization skills; able to manage multiple inputs and deliver concise recommendations.
• Experience collaborating across global or distributed teams.
  
  

Why OpenGov?

A Mission That Matters.

At OpenGov, public service is personal. We are passionate about our mission to power more effective and accountable government. Government that operates efficiently, adapts to change, and strengthens public trust. Some people say this is boring. We think it’s the core of our democracy.

Opportunity to Innovate

The next great wave of innovation is unfolding with AI, and it will impact everything—from the way we work to the way governments interact with their residents. Join a trusted team with the passion, technology, and expertise to drive innovation and bring AI to local government. We’ve touched 2,000 communities so far, and we’re just getting started.

A Team of Passionate, Driven People

This isn’t your typical 9-to-5 job; we operate in a fast-paced, results-driven environment where impact matters more than simply clocking in and out. Our global team of 800+ employees is united in our commitment to challenge the status quo. OpenGov is headquartered in San Francisco and has offices in Atlanta, Boston, Buenos Aires, Chicago, Dubuque, Plano, and Pune.

A Place to Make Your Mark

We pride ourselves on our performance-based culture, where every employee is encouraged to jump in head-first and take action to help us improve. If you have a great idea, we want to hear it. Excellent performance is recognized and rewarded, and we love to promote from within.

Benefits That Work For You

Enjoy an award-winning workplace with the benefits to match, including:

• Comprehensive healthcare options for individuals and families
• Flexible vacation policy and paid company holidays
• 401(k) with company match (USA only)
• Paid parental leave, wellness stipends, and HSA contributions
• Professional development and growth opportunities
• A collaborative office environment with weekly catered lunches