Product Manager, Go-To-Market
IBM
Date: 1 day ago
City: Lucknow, Uttar Pradesh
Contract type: Full time
Introduction
IBM Cognos Analytics is a powerful AI-driven business intelligence platform that empowers organizations with data visualization, reporting, and predictive insights. It enables users to make informed decisions with interactive dashboards, automated data preparation, and advanced analytics. Join us to shape the future of data-driven decision-making with IBM Cognos Analytics!
Your Role And Responsibilities
Develop and execute GTM strategies for B2B enterprise software.
Drive successful product launches and maximize market adoption.
Collaborate cross-functionally to align messaging, positioning, and enablement.
Analyze market trends, customer feedback, and competitive insights for growth.
Influence stakeholders and communicate effectively in a global environment.
Preferred Education
Master's Degree
Required Technical And Professional Expertise
8+ years of experience in Go-To-Market strategy, Product Marketing, or Product Management.
Strong understanding of B2B enterprise software, SaaS, or analytics platforms.
Background with Analytics and BI Products.
Proven track record of executing successful product launches and driving adoption.
Excellent communication, storytelling, and stakeholder management skills.
Data-driven mindset with experience in market analysis and performance measurement.
Ability to work cross-functionally and influence without direct authority.
Strong communications skills (writing, presenting)
Able to work in a matrix and distributed organization where the people you work with may be geographically dispersed
Excellent communication and collaboration skills, with the ability to work cross-functionally in a fast-paced environment with cross-geographical teams
Analytical mindset with the ability to interpret market trends, customer feedback, and competitive insights
IBM Cognos Analytics is a powerful AI-driven business intelligence platform that empowers organizations with data visualization, reporting, and predictive insights. It enables users to make informed decisions with interactive dashboards, automated data preparation, and advanced analytics. Join us to shape the future of data-driven decision-making with IBM Cognos Analytics!
Your Role And Responsibilities
Develop and execute GTM strategies for B2B enterprise software.
Drive successful product launches and maximize market adoption.
Collaborate cross-functionally to align messaging, positioning, and enablement.
Analyze market trends, customer feedback, and competitive insights for growth.
Influence stakeholders and communicate effectively in a global environment.
Preferred Education
Master's Degree
Required Technical And Professional Expertise
8+ years of experience in Go-To-Market strategy, Product Marketing, or Product Management.
Strong understanding of B2B enterprise software, SaaS, or analytics platforms.
Background with Analytics and BI Products.
Proven track record of executing successful product launches and driving adoption.
Excellent communication, storytelling, and stakeholder management skills.
Data-driven mindset with experience in market analysis and performance measurement.
Ability to work cross-functionally and influence without direct authority.
Strong communications skills (writing, presenting)
Able to work in a matrix and distributed organization where the people you work with may be geographically dispersed
Excellent communication and collaboration skills, with the ability to work cross-functionally in a fast-paced environment with cross-geographical teams
Analytical mindset with the ability to interpret market trends, customer feedback, and competitive insights
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