Product Manager (Free to Play Games)

Company: Red Elk

Website: Visit Website

Business Type: Startup

Company Type: Product & Service

Business Model: B2B2C

Funding Stage: Bootstrapped

Industry: Games

Salary Range: ₹ 15-25 Lacs PA

Job Description

At Red Elk Studious (www.redelk.co), we’re crafting immersive and unforgettable gaming experiences. We're looking for a Product Manager with a passion for Free to Play games to help shape IMVU (IMVU.com) Metaverse project with Together Labs.

We’re proud to partner with Together Labs on IMVU to develop innovative solutions that directly impact their critical KPIs. By combining our technical expertise with IMVU’s vision, we’re building engaging, high-performance experiences that enhance user engagement, drive retention, and optimize monetization. Together, we’re setting new benchmarks for success in the industry and long-term growth.

Role Overview

Monetization Assistant

As a Monetization Assistant at Together Labs, you’ll play a key role in supporting the execution of daily strategic promotional campaigns for our flagship product, IMVU. This role involves setting up and launching promotions, generating and editing promotional copy, and coordinating with cross-functional teams to maximize campaign impact. You'll manage in-game communication calendars, respond to customer support inquiries related to promotions, and ensure smooth execution by performing data entry and QA in various content management systems. Ideal candidates are highly organized and detail-oriented, excellent at communication, and have a foundational understanding and interest in digital products or mobile gaming.

Responsibilities

Promotions & Campaign Management

• Create and launch promotions for daily global sales and strategic localized campaigns for desktop, mobile and/or subscription digital products
• Assist in generating copy and editing promotional messages
• Partner with cross-functional teams to secure maximum impact for promotions
• Manage calendar for in-game user communications about promotions and special events
• Respond to customer support inquiries about promo details and troubleshoot any issues or errors to ensure a smooth user experience
  
  

Data Entry & QA

• Set up monetization promotions and communications in multiple internal content management systems
• Review and ensure the accuracy of data entry through comprehensive QA and testing
• Support with ad hoc requests for messaging set up from external teams
  
  

Qualifications

• 3+ years of experience managing projects and driving stakeholders toward results
• High level of organization and attention to detail
• Ability to communicate effectively and professionally (written and oral)
• Demonstrated problem-solving and critical-thinking skills
• Be self-motivated and work independently in a team-oriented environment
• Working knowledge of Mac OS, Microsoft Office Suite, and Google Workspace, especially Sheets
• Basic experience with Content Management Systems (CMS) and HTML
• Understanding of essential business and marketing concepts
• Working in PST time zone
  
  

Bonus Points

• Interest in mobile games and/or a power user of IMVU
• Strong curiosity in finding new and efficient ways to market in-game currency and products
  
  

Project -

Together Labs innovates technologies that empower people worldwide to connect, create and earn in virtual worlds. Our mission is to redefine social media as a catalyst for authentic human connection through the development of a family of products grounded in this core value. These include: IMVU, the world's largest friendship discovery and social platform and VCOIN, the first regulatory approved transferable digital currency; For more information, please visit https://togetherlabs.com/

Founded in 2004 and based in the heart of Silicon Valley, Together Labs is led by a team that's dedicated to pioneering in virtual worlds. Together Labs is backed by venture investors Allegis Capital, Bridgescale Partners and Best Buy Capital.

Together Labs (formerly IMVU) has been for nine years running as Best Place to Work in the Silicon Valley.