Marketing Coordinator, Content and Communications Specialist
ACA Group
Date: 15 hours ago
City: Pune, Maharashtra
Contract type: Full time
About Us
ACA Group is a leading provider of governance, risk, and compliance (GRC) solutions to financial services firms. Our global marketing team drives brand awareness, generates leads, and fosters client engagement across markets.
We’re seeking a skilled and collaborative Marketing Coordinator/Content and Communications Specialist to join our Marketing team in Pune. This role will support ACA’s global marketing efforts by producing and refining high-quality content that engages our audiences and strengthens our brand.
Key Responsibilities
ACA Group is a leading provider of governance, risk, and compliance (GRC) solutions to financial services firms. Our global marketing team drives brand awareness, generates leads, and fosters client engagement across markets.
We’re seeking a skilled and collaborative Marketing Coordinator/Content and Communications Specialist to join our Marketing team in Pune. This role will support ACA’s global marketing efforts by producing and refining high-quality content that engages our audiences and strengthens our brand.
Key Responsibilities
- Content Creation
- Demonstrate strong command of Associated Press (AP) style and produce polished, high-quality content that adheres to established guidelines.
- Develop original content for a variety of channels, including:
- Website pages
- Social media posts
- Internal newsletters
- Paid ads (Google and LinkedIn)
- Landing pages
- Press releases
- Product brochures
- Email nurture flows
- Event/webcast invitations
- Award submissions
- Support brand recognition and recruitment efforts in Pune through tailored content, local PR initiatives, and internal communications.
- Content Editing
- Edit and proofread materials from subject matter experts (e.g., white papers, blogs, regulatory alerts) in line with AP style.
- Ensure all content aligns with ACA’s copywriting style guide and maintains consistency across platforms.
- Quality & Optimization
- Apply SEO best practices and keyword strategies to improve content performance.
- Maintain consistency in tone, style, and messaging across all channels.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 5–7 years of experience in content creation, copywriting, or communications, preferably within the financial services industry.
- Exceptional writing and editing skills in English; fluency in AP style is essential.
- Familiarity with tools such as HubSpot, WordPress, Asana, and SEMrush is a plus.
- Strong understanding of SEO principles and keyword strategy implementation.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- The opportunity to contribute to global marketing initiatives with real impact.
- A chance to shape ACA’s voice across digital and print channels.
- Exposure to a collaborative, inclusive, and fast-paced work environment.
- Professional growth in content strategy, financial services marketing, and digital tools.
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