Marketing Communication Manager
Eaton
Date: 3 weeks ago
City: Chennai, Tamil Nadu
Contract type: Full time

What You’ll Do
Role Overview: We are seeking an agile, dynamic, and proficient Marketing Communications Manager to join our Eaton GEIS team in India. You will play a pivotal role in shaping and executing our marketing efforts to achieve the business objectives. You will be responsible for a wide range of operational tasks, including briefings, conceptual and tool design, website updates, events management and social media.
As a key member of our resourceful team, we anticipate you to showcase your unique talents and abilities. We value both your independent work ethic as well as your ability to be a true team player, as you will need to work closely with diverse functional teams. Your ability to consistently deliver high-quality results within established timelines will be instrumental in our success.
This role requires a dynamic professional with a 30% strategic focus and 70% hands-on operational expertise.
Key Responsibilities
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Role Overview: We are seeking an agile, dynamic, and proficient Marketing Communications Manager to join our Eaton GEIS team in India. You will play a pivotal role in shaping and executing our marketing efforts to achieve the business objectives. You will be responsible for a wide range of operational tasks, including briefings, conceptual and tool design, website updates, events management and social media.
As a key member of our resourceful team, we anticipate you to showcase your unique talents and abilities. We value both your independent work ethic as well as your ability to be a true team player, as you will need to work closely with diverse functional teams. Your ability to consistently deliver high-quality results within established timelines will be instrumental in our success.
This role requires a dynamic professional with a 30% strategic focus and 70% hands-on operational expertise.
Key Responsibilities
- Develop marketing communication strategies, plans concepts, tactics, and tools to support the company's short and long-term growth objectives for GEIS India.
- Organize promotional and communication campaigns, including collateral creation/deployment, event marketing, sales tools, presentations, newsletters, and social media pieces.
- Manage customer data in cooperation with the sales teams.
- Implement accurate key performance indicators to measure impact and performance.
- Maintain and develop a customer-focused company culture.
- Manage and coach centralized shared services teams and external vendors to ensure proper development of tools and activation of marketing initiatives.
- Plan and manage the budget to support the execution of communications tactics as outlined in the marketing communications plans10.
- Proactively identify, develop, and deploy common processes to improve consistency, effectiveness, and efficiency of communications programming across the business.
- Experience in content writing
- Fluent in English, with strong written and spoken language skills.
- Direct experience developing marketing and communications programs.
- Project management skills; ability to lead the planning, implementation, and evaluation of projects according to established processes.
- Excellent verbal and written communication skills; ability to synthesize complex information and generate effective and compelling content.
- Knowledge of graphic design and production (InDesign, Adobe) as well as MS Office
- Exceptional ability to juggle multiple tasks and effectively manage competing priorities and projects with minimal supervision.
- Willingness to travel around India on a regular basis (25-50% a month)to foster stakeholder engagement and meet business needs.
- Bachelor's degree in marketing, communications, or journalism.
- 4-6 years of proven track record in Marketing Communications for multinationals.
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