Marketing Associate, Email Marketing

Poshmark


Date: 2 weeks ago
City: Chennai, Tamil Nadu
Contract type: Full time
Confidence can sometimes hold us back from applying for a job. Here’s a secret: there's no such thing as a "perfect" candidate. Poshmark is looking for exceptional people who want to make a positive impact through their work and help create an organization where everyone can thrive. So whatever background you bring with you, please apply if this role would make you excited to come to work every day.

Job Description

Reporting to the Marketing Manager, this person will support the Marketing team in executing and optimising campaigns across various channels (Email, Push, UDN), helping engage our community of buyers and sellers through timely, relevant, and on-brand messaging.

  • This will be an entry level position

Responsibilities

  • Helping with the day-to-day coordination of e-commerce marketplace activities
  • Assist the team in scheduling campaigns through the admin and Moengage Tools
  • Executing and optimising marketing campaigns across various channels
  • Content updates on the platform.
  • Coordinate with the Marketing team to align email communications and other marketing activities with the marketing calendar
  • Designing, scheduling, and analysing campaigns, ensuring they align with overall marketing objectives and KPIs
  • Report on campaign performance to internal stakeholders and recommend strategies for improvement
  • Research and reporting of fashion trends

6-Month Accomplishments

  • Onboarded and trained on MoEngage, internal admin tools, and campaign workflows, demonstrating proficiency in scheduling and executing campaigns independently with minimal supervision.
  • Successfully supported the Senior Associate in executing campaigns across email, push, and in-app channels, ensuring timeliness, quality, and alignment with the marketing calendar.
  • Understand the App, market, our communities, key driving factors and social media
  • Get a hang of all the marketing activities
  • Understand the org structure and get to know teams to collaborate with and build rapport
  • Developed a working knowledge of fashion merchandising updates and content refreshes on the platform.
  • Built strong relationships with internal stakeholders for seamless campaign coordination.
  • Demonstrated attention to detail and adherence to timelines, with minimal errors in campaign setup and QA.

12+ Month Accomplishments:

  • Demonstrated improved proficiency in HTML, Excel, and MoEngage, enabling faster execution and troubleshooting.
  • Established self as a dependable team player
  • Maintained accurate and timely reporting of campaign metrics using Excel and internal dashboards; able to highlight top-level insights and trends.
  • Transitioned to independently managing full-cycle campaigns (brief to reporting) for the campaigns you handle, with guidance from the Senior Associate.

Requirements

  • 1-3 years of experience in campaign management or digital marketing
  • Experience working with the Marketing Automation tool
  • Excellent written and verbal communication skills with high attention to detail.
  • Good working knowledge of Microsoft Excel, with the ability to create and manage spreadsheets, and use basic formulas and functions to support marketing tasks.
  • Basic knowledge of HTML codes
  • Interest in fashion merchandising, catalogue management, e-commerce or related fields
  • A self-starter with a keenness to learn and grow.
  • Qualification: Preferably a degree in marketing
  • Software and skills: Experience with Microsoft Office Applications and content writing could be an advantage.
  • Is passionate about content, fashion and e-commerce and shows a keen interest in the evolving fashion trends.
  • Has an eye for detail, is diligent and thorough in one’s work, and keeps up with timelines
  • Is a go-getter, gets the work done all the while striking a good rapport and relationships with team members and the Poshmark community as a whole.
  • Is creative, shares Poshmark’s passion for building community and is excited to contribute to this opportunity.
  • Is social media savvy with a strong understanding of online shopping trends.

Poshmark is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

View Poshmark's Job Applicant Privacy Policy here.

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