Marketing Associate
PW (PhysicsWallah)
Date: 3 weeks ago
City: Meerut, Uttar Pradesh
Contract type: Full time
We’re Hiring: Marketing Executive (Offline & Regional Campaigns)
Location: Meerut | Company: PhysicsWallah
About the Role:
We are seeking a dynamic Marketing Executive to plan and execute impactful ATL/BTL campaigns, enhance brand visibility, and generate quality leads through innovative offline marketing initiatives.
Key Responsibilities:
- Develop and implement ATL/BTL campaigns to boost brand presence and lead generation.
- Manage local & regional marketing activities including events, print, OOH, and community outreach.
- Coordinate with internal teams (design, content, operations) and external vendors/agencies for seamless execution.
- Drive footfall & engagement at centers through events, promotions, and activation programs.
- Track and report campaign performance using relevant KPIs & ROI metrics; recommend improvements.
- Conduct market research & competitor analysis to identify trends and opportunities.
- Support creative development for marketing collaterals (brochures, banners, digital ads, etc.).
- Manage allocated marketing budgets effectively.
- Oversee on-ground marketing teams to ensure alignment and productivity.
Who We’re Looking For:
- Experience in offline marketing, ATL/BTL campaigns, and event management.
- Strong coordination, vendor management, and project execution skills.
- Creative mindset with data-driven decision-making ability.
- Excellent communication and organizational skills.
Ready to make an impact?
Apply now at https://forms.gle/DFkJj7hmCSgSu1xy6 Or email your CV to [email protected] with the subject line: “Applying for Marketing Associate”
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