Market Researcher - Voice of Customer

Avalara


Date: 2 days ago
City: Pune, Maharashtra
Contract type: Full time

We seek an experienced and talented market researcher who is passionate about applying data-driven strategic and analytical thinking to support our Voice of Customer (VoC) and Net Promoter Score (NPS) initiatives.

As a VoC & NPS consultant , you will

  • Manage all stages of quantitative (e.g., surveys) and qualitative (e.g., focus groups, 1:1 interviews, etc.) research studies, including research proposals, research methodology & design, operational execution, analysis, and reporting.
  • Identify the proper research method(s) for deep-dive research studies based on business objectives, timeline, and resourcing.
  • Collaborate closely with stakeholders in Customer Success and Product Management to manage the development of and showcase customer success stories.
  • Conduct survey analysis, identify insights and opportunities, and devise recommendations that will inform business decisions aimed at improving the customer experience
  • Dive deep into both qualitative and quantitative data to bring forward new insights that inform product and customer service innovations
  • Communicate research findings and recommendations in clear, concise, and compelling ways to all levels of management
  • Influence partner teams across the company to take action based on research findings
  • Manage external vendors that we work with for executing research studies
  • Identify opportunities to simplify existing research processes and operate more nimbly

 

  • Bachelor’s degree in Business, Research, Economics, or a related field of study required
  • 7+ years of quantitative/qualitative B2B market research experience, including survey design and execution
  • 7+ years of experience utilizing data and analytics to formulate program objectives, solve business problems, and drive process improvements
  • 5+ years of experience in program management, project management, roadmap planning, and building processes
  • Experience with statistical techniques used for survey design and analytics (e.g., statistical significance, Conjoint, MaxDiff)
  • Experience programming in Qualtrics
  • Strong proficiency in Excel, including features such as pivot tables and advanced formulas (e.g., VLOOKUP, INDEX, MATCH, etc.)
  • Experience using data visualization tools
  • Proven ability to work in cross-functional global teams, communicate with colleagues in both business and technical roles, and develop processes at scale
  • You must have strong interpersonal skills, time management, accuracy, and a passion for communicating effectively (speaking and writing in English).
  • You are self-directed with an unparalleled work ethic and flexible in accommodating US and European work hours.
  • You have a proven track record of building and executing high-impact, high-volume programs at scale. Impeccable organizational skills and the ability to zoom out (see the big picture) and zoom in (pay attention to detail) are crucial to success.

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