Manager- Product Marketing
Beyond Key
Date: 6 hours ago
City: Indore, Madhya Pradesh
Contract type: Full time
About Beyond Key
Beyond Key is a global technology solutions provider, delivering innovative digital solutions across industries. Our product, Procure Key, is an AI-powered sourcing software that streamlines the PR-to-Award process, making procurement smarter and faster. We are seeking a Product Marketing Manager who can blend strategic vision with hands-on execution. In this role, you will shape Procure Key's market positioning, lead go-to-market strategies, and drive growth through impactful campaigns and customer engagement across global markets.
Key Responsibilities
Positioning & Messaging:
Craft compelling narratives, value propositions, and messaging frameworks that differentiate Procure Key in global markets. Translate product features into customer-centric messaging tailored to personas and industries
Go-to-Market & Campaigns
Develop and execute GTM strategies for new features, launches, and international campaigns. Collaborate with the core marketing team to design and run campaigns that drive awareness and resonate with enterprise buyers. Work closely with product, sales, and customer success teams to align initiatives with business goals
Demand Generation & Growth
Drive lead generation and pipeline growth across SEO, paid marketing, email campaigns, webinars, content marketing, and social media
Monitor campaign performance, track ROI, and optimize based on analytics
Content & Enablement
Create high-impact marketing collateral including case studies, whitepapers, blogs, product videos, and landing pages, Produce sales enablement decks, explainer demos, and customer presentations to support sales and growth. Partner with customer success to build testimonials, references, and use-case-driven stories
Customer & Market Engagement
Participate in product demo sessions and customer calls to capture insights and feedback. Track competitors, industry trends, and buyer behavior to guide strategy and strengthen positioning. Support global events and campaigns to expand Procure Key's international presence
Qualifications & Skills
View all job openings
Beyond Key is a global technology solutions provider, delivering innovative digital solutions across industries. Our product, Procure Key, is an AI-powered sourcing software that streamlines the PR-to-Award process, making procurement smarter and faster. We are seeking a Product Marketing Manager who can blend strategic vision with hands-on execution. In this role, you will shape Procure Key's market positioning, lead go-to-market strategies, and drive growth through impactful campaigns and customer engagement across global markets.
Key Responsibilities
Positioning & Messaging:
Craft compelling narratives, value propositions, and messaging frameworks that differentiate Procure Key in global markets. Translate product features into customer-centric messaging tailored to personas and industries
Go-to-Market & Campaigns
Develop and execute GTM strategies for new features, launches, and international campaigns. Collaborate with the core marketing team to design and run campaigns that drive awareness and resonate with enterprise buyers. Work closely with product, sales, and customer success teams to align initiatives with business goals
Demand Generation & Growth
Drive lead generation and pipeline growth across SEO, paid marketing, email campaigns, webinars, content marketing, and social media
Monitor campaign performance, track ROI, and optimize based on analytics
Content & Enablement
Create high-impact marketing collateral including case studies, whitepapers, blogs, product videos, and landing pages, Produce sales enablement decks, explainer demos, and customer presentations to support sales and growth. Partner with customer success to build testimonials, references, and use-case-driven stories
Customer & Market Engagement
Participate in product demo sessions and customer calls to capture insights and feedback. Track competitors, industry trends, and buyer behavior to guide strategy and strengthen positioning. Support global events and campaigns to expand Procure Key's international presence
Qualifications & Skills
- 5–8 years of product marketing experience in B2B SaaS enterprise software (procurement or sourcing software experience preferred).
- Proven success in product positioning, GTM planning, and global launch execution.
- Hands-on experience with SEO, paid campaigns, marketing automation, CRM, email, and analytics tools.
- Strong skills in content development like landing pages, presentations, demo scripts, product videos, sales enablement material.
- Excellent storytelling and communication abilities, able to translate complex product features into customer benefits.
- Experience supporting product demos, webinars, and customer engagement initiatives.
- Strategic thinker with a data-driven approach, balancing creativity and analytical rigor.
- Comfortable working cross-functionally with sales, product, and customer success teams.
View all job openings
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
Manager - Lifestyle Finance
Bajaj Finserv,
Indore, Madhya Pradesh
2 days ago
Location Name: IndoreJob Purpose“This position is open with Bajaj Finance ltd.”Duties And ResponsibilitiesManage FOS:Recruit, train and motivate the teamManage channel relationshipsDrive sales numbers and increase finance penetration, meet allocated sales targetsManage the sales processEnsure process rigour and controllership Ensure smooth service delivery to channel partnersManage the FOS productivityReconciliation of dealer paymentsRequired Qualifications And ExperienceХ Should be a MBA with 2...
Deputy Manager-Acquisition (Current Account)
IDFC FIRST Bank,
Indore, Madhya Pradesh
1 week ago
Job RequirementsJob Requirements Job Title - Deputy Manager-Acquisition(Current Account)Place of work - Pan - IndiaBusiness Unit - Retail BankingFunction -Branch BankingCompensations - Best in class in the industry. In addition valuable service awards would apply.Job PurposeThe role entails direct customer interaction and is responsible for business acquisition of current accounts for a designated branch. It will also entail explaining and...
Manufacturing Associate
Endo,
Indore, Madhya Pradesh
1 week ago
Job Description SummaryRecruitment of employee to handle the QMS activity.Job DescriptionTo recruit a qualified individual responsible for managing and executing Quality Management System (QMS) activities in alignment with organizational standards and regulatory requirements.Individual handling QMS system i.e Change control, CAPA and deviation. Drive corrective and preventive actions (CAPA) based on audit findings and process deviations. Maintain documentation related to QMS...
