Lead Research Associate - Inside Sales

Job Title/ Role : Lead Research Associate (Inside Sales Team)

Experience: 1-3 years

Location: Pune

Employment Type: Full-Time

Shift: US (Night Shift)

About Us:

Onix is a trusted cloud consulting company and leading Google Cloud partner that helps companies get the most out of their technology with cloud-powered solutions, best-in-class services, and the Datametica Birds, data migration products that unleash AI potential.

We are able to deliver exceptional results for our customers because of our 20+ year partnership with Google Cloud, depth of technology expertise, and IP-driven data and AI solutions.

We offer solutions across a wide range of use cases and industries that are tailored to the unique needs of each customer. From advanced cloud security solutions to innovative AI capabilities and data migration products, we have you covered. Our global team of experts are the most reliable, talented and knowledgeable in the industry.

About the Role:

We are seeking a Lead Research Associate to join our Inside Sales Team. The ideal candidate will be responsible for cleaning and validating lead data, ensuring accuracy in contact details (phone, email), revenue, and other key attributes. Additionally, this role involves launching marketing campaigns, tracking key performance metrics, and maintaining an up-to-date lead database to support Inside Sales efforts.

This is a critical role in ensuring high-quality leads for the Inside Sales team, contributing directly to pipeline growth and sales success.

Primary Responsibilities:

Lead Data Management & Validation:

• Clean and verify raw lead data to ensure accuracy in phone numbers, email addresses, revenue details, and other key attributes.
• Identify and correct inconsistencies or missing information in lead records.
• Research and enrich lead profiles using various sources, including online databases and tools.
• Ensure compliance with data protection regulations (GDPR, CCPA, etc.) when handling customer data.
• Segment and filter leads for targeted outreach campaigns based on defined criteria.
• Track email deliverability, response rates, and campaign performance to optimize outreach efforts.
• Launch and manage email and calling campaigns to engage potential leads.
• Segment and filter leads for targeted outreach campaigns based on defined criteria.
• Track email deliverability, response rates, and campaign performance to optimize outreach efforts.
  
  

Reporting & Analytics:

• Maintain and update the lead database, ensuring accuracy and timely updates for Inside Sales teams.
• Generate weekly/monthly reports on key lead generation and campaign metrics.
• Analyze lead conversion trends and provide insights to improve lead quality.
  
  

Collaboration & Process Improvement:

• Work closely with the Inside Sales team to ensure they have access to the most accurate and high-quality leads.
• Provide feedback on lead quality and suggest improvements to sourcing strategies.
• Collaborate with the marketing and operations teams to optimize lead workflows.
  
  

Key Qualifications & Skills:

• 1-3 years of experience in lead research, data validation, or sales operations.
• Strong understanding of lead enrichment tools (ZoomInfo, LinkedIn Sales Navigator, Lusha, etc.).
• Experience with CRM and marketing automation tools (Salesforce, HubSpot, Outreach, etc.).
• Familiarity with email marketing and sales campaign execution.
• Proficiency in Excel/Google Sheets for data cleaning and reporting.
• Strong analytical skills to track lead performance and improve conversion rates.
• Excellent attention to detail and ability to handle large datasets with accuracy.
• Strong communication and collaboration skills to work with sales and marketing teams.
  
  

Why Join Us?

• Be a part of a fast-growing Inside Sales team with direct impact on revenue growth.
• Gain hands-on experience with cutting-edge sales tools and automation platforms.
• Career progression opportunities in Sales Operations, Demand Generation, or Data Analytics.
• Work in a collaborative and dynamic environment where your work matters.