Lead - Digital Platforms/Senior Lead - Digital Platforms

Location Name: Pune Corporate Office - Mantri

Job Purpose

BFL has Financial App & web platform encompassing all its Products and Services. The Objective of the team is to deliver new modules/journeys/features on Digital Platform post benchmarking Digital platforms like Amazon and other financial Digital platforms for industry best practices. The team would closely coordinate and work with multiple stake holders- Business COEs, Wallet Sales team, Service, Operations and Collections functions, Marketing and IT to ensure a seamless and successful delivery.

Role also includes working and delivering SMT and Executive Presentations.

Duties And Responsibilities

Responsibilities include following

•   Project Planning & Reporting
• Review Project requirements for building capabilities on App/Web
• Act as a liaison between business and technology groups to facilitate communication both ways
• Review Business User Stories, Gap Analysis and Approach
• Handling complex ideas and break them down into concise and effective requirements
• Interacting with product development teams / technical teams and articulating the requirements into modules of the Mobile App.
• Generate ideas for project improvement and brainstorm impact with counterparts in Functions and COEs and gauge feasibility with IT team
• Add strategic value to processes through competition mapping and best practices adoption.
• Scout the technology landscape to ensure adoption of emerging solutions and maintain innovative edge
• Participate in presentation with project priorities, timelines, quarterly plans, etc. to Vertical Head for sign-off
• Prepare overall project plan for execution of projects and prioritize projects based on those with large impact or horizontal level impact
• Prepare monthly updates and reports on project status and progress to be shared with Project Head and other Vertical Heads, seek inputs on course correction
•  Project lifecycle management
• Understand change requirements and evaluate to take decision on selection of projects based on impact and extent of change
• Scoping of the project along with the relevant stakeholder for critical projects
• Conducting discussions with IT, on major projects on issues related to deviations on delivery and timelines, and work on the revisions
• For all projects in post-production, guide sustenance monitoring to ensure appropriate approach is adopted, to better understand pilot response/ feedback and ensure smooth and stable pan-India execution
• Provide functional and technical support in resolving Production issues and Customer pain points.
• External practices / research may be followed operational processes and application in module specific scenario
  
  
  

Review customer feedback for marketplace, updating processes or functionalities as needed.

• Monitor, analyze and report on marketplace metrics and performance.
• Monitoring promotional activities across all marketplaces
• Work with business teams to develop strategies to increase sales, reduce costs and drive conversion rate upwards.|3. Project Review & Stakeholder management
• Review the project plans, for all projects, and provide inputs on enhancing effectiveness and efficiencies and deliver within timelines
• Review achievement of project milestones, adherence to timelines, etc.; Resolve issues, roadblocks and escalations to ensure delivery as per desired objectives
• Engage with business stakeholders/ Verticals to provide status update on projects (for business/ Verticals initiated projects) and to update on delays / issues / deviations and agree on revision of timelines/ scope of project
•  Production Support
• Use Production management tools for daily monitoring and pro-active issue identification
  
  
  

Clever Tap

KPI Portal

User Experior

Google Console

• Define Clever Tap events & raise requirement with IT team for delivery
• Create CT Funnels and track on daily basis for pro-active issue identification
• Define KPIs & raise requirement with IT team for delivery
• Track KPIs for anomalies on daily basis for pro-active issue identification
• Reporting of all identified issues and resolution timeline follow-up & closure.
• Classification of issues on criticality (H/M/L) Identification and reporting of all enhancements/Change request & resolution timeline
• Benchmarking with industry to understand their app metrics and best practices.
• Engaging with cross functional teams to create synergies and thereby, executing planned campaigns
  
  
  

Key Decisions / Dimensions

•  Closure of flows and Journeys with all stakeholder’s basis feasibility and prioritization
•  Change request Management
•  Feature Management and prioritization
•  Go-No Go decision basis module readiness
  
  
  

Major Challenges

•  Consensus building between all stakeholders
•  Ensuring smooth SDLC
•  Understanding Technical limitations and modifying Product basis it.
•  Timeline Management
  
  
  

Required Qualifications And Experience

• MBA/Post Graduate Degree
• 6 – 8 years’ experience in Managing and building Engagement Capabilities like ONDC, Native Partnerships, etc.
• Understanding of Engagement Capabilities like ONDC, Native Partnerships, etc.
• Visualize the design from a customer point of view to enable a self-service architecture encompassing all service modules
• Exposure to building and managing Digital Applications
• Grounds up work in building and delivering Digital platform
• Technology orientation and attitude to challenge status-quo.
• High degree of passion and self-belief.
• Collaborative work style to engage with peers & colleagues in other functions across the company.
• Exceptionally high motivational levels and a self-starter.
• Should possess the below skill sets:
• Relationship Management skills
• Excellent Communication & Interpersonal Skills
• Negotiation Skills & influencing skills
• Analytical & Problem-Solving skills