Head Marketing
ACG World
Date: 3 weeks ago
City: Pune, Maharashtra
Contract type: Full time
- Product and Market Prioritisation
- Strategize and plan products and priority Markets for Annual Marketing plan.
- Identifying new opportunities for lead generation using inside sales team in the focused sector and in different, verticals.
- Market Research
- Identify research topics as per group company specific market insights and by coordinating with product Management team. Collaborate with central marketing for carrying out market research.
Core
- Campaign – Existing and New Product
- Collaborate with sales team for finalising products and focussed territories for campaign planning & execution.
- Coordinate with the product management team to launch new products successfully.
- Carry out campaigns along with integrated marketing efforts aligned with company objectives
- Exhibition Management
- Coordinate with Exhibitions team/Agents for smooth execution of Exhibitions as a part of company objectives.
- Seminars and Trainings
- Coordinate and conduct effective seminars/webinars/trainings of ACGE expertise in order to meet organization outlook.
- Sales Support
- Develop and maintaincollaterals, give-aways, and sales tools. Eg sales kits , product presentations
- Budget Alignment
- Prepare Annual Marketing plan with detailed budget for all Marketing activities and execute the plans in accordance with the budget for assigned BUs.
- Content Generation
- Collaborate with internal stakeholders for generating product specific content as per central Marketing team’s guidelines for media, digital & events.
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