Head – Door2Door

Job Description

Job Purpose:

Responsible for implementing strategies for retail door-to-door (D2D) delivery of fuel. This role plays a critical part in driving business growth, ensuring regulatory compliance, and delivering a seamless fuel delivery experience to our customers.

Responsibilities

# ACCOUNTABILITIES ACTIVITIES

1 Executing Strategy

• Implement strategy for door-to-door delivery of fuel, aligning with company objectives and regulatory requirements.
• Analyse market trends, customer preferences, and competitive landscape to identify opportunities and risks for D2D fuel delivery.
• Monitoring and selection of sustainable models & infrastructure, for fuel distribution models.
  
  
  

2 Executing Retail door delivery Models

• Conduct Industry Analysis and drive new market opportunities.
• Categorisation of network and recommending relevant strategies, diversified procedures and strategies for business involving third party investments through franchisees and firms in domain.
• Guide on the regulations & statutes to align rollouts and consolidation.
• Drive the internal & external approval process
• Regional Distribution
• Establish the Regional Distribution process flow, standards SoPs and controls.
• Monitor and Support in the roll-out and consolidation phase.
• In close coordination with EPC, & Marketing teams establish Region-wise wise project charter & costs in facility implementation, branding etc.
• Execute compelling value propositions for all stake holders as establish.
• Monitor that Regional teams and franchises are trained on the process, equipment handling, safety practises and standards and process flows.
• Monitor that Customers are being tagged in the app and orders are flowing to the ROs and TSMs.
  
  
  

4 D2D App

• Ensure the execution of a mobile application to support D2D business operations, including tracking customer demands, tagging it to the distributors and retail outlets, and facilitating order delivery.
• Ensure customers are able to place orders, and that these data alerts (orders) are flowing to the right field teams and field teams have access to this data. Ensure a good fuel deliver experience for the customers
• Monitor vendor performance and address any issues or concerns to ensure the app meets business requirements and user expectations.
• Track execution against plan, highlight risks & deviations.
  
  
  

5 To plan and coordinate with field sales force for Network creation and achieving sales objectives at individual retail outlets.

• Guide/Assist Regional teams in screening opportunities, on-boarding, piloting & roll-outs
• Develop and implement sales schemes for fleet customers
• Check daily sales reports to track customer acquisition and retention.
• In case of repeat purchase orders not coming, connect with beg key pleayers to understand their expectations and concerns.
• Drive KPIs of Sales targets and customer acquisitions.
• Track, analyse and evaluate margin optimisation variables and opportunities
  
  
  

6 Term Sheet Approvals & Alignment Internal Stake holders

• Monitor and approve the Term Sheets for the budgets both Capex & Opex for stakeholder approvals, vendor on boarding.
• Be aware of competitive scenarios and business economics to to monitor and approve deals
• Review and approve proposals for desired mandates to bring opportunities closure
  
  
  

7 Program Management

• Continuous engagement with Retail & other Retail and Support teams for effective work group management.
• Effective coordination with Vendors/ statutory bodies for aligned rollout & management..
  
  
  

8 Monitor Compliance & performance reports

• Monitor app performance and user feedback to identify areas for improvement and implement enhancements as needed.
• Monitor process adherence and effectiveness.
• Monitor adherence to the SOP standards and process flows
• Monitor daily, weekly and monthly reports
  
  
  

9 Best Practices Integration & Statutory Norms

• Bring in best practices from both industry and non-industry sectors to inform app development processes, user experience design, and data management strategies.
• Be abreast on Statutory norms & Industry trends.
• Continuously assess emerging technologies and industry trends to identify opportunities for app enhancements and improvements.
  
  
  

Qualifications

Educational Qualifications & Certifications: Engineering graduate or Post Graduate In Marketing Managements from reputed Institutions

Relevant (Functional/Level) & Total Years of Experience:

• Minimum of 15-20 years’ experience, preferably 8 years in Petroleum Industry operating in domain of Retail Marketing & Operations.
• Should have experience of establishing new business/segment or should have handled big scale projects from conceptualization to execution at National level.