Content Executive

Swiggy


Date: 4 weeks ago
City: Delhi, Delhi
Contract type: Full time
About Swiggy

Founded in 2014, Swiggy is India’s leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities. Our phenomenal growth has come on the back of great technology, incredible innovation and sound decision-making.

About Mumbai Foodie

In 2024, Swiggy joined forces with Mumbai Foodie and and all its verticals. Now, we are creating a digital guide to the F&B scene in Delhi to explore and recommend, film and write about restaurant openings, events, pop-ups, collaborations and more on Instagram. Through captivating imagery and engaging narratives, it is all about discovery and storytelling of Delhi's F&B culture.

What will you work on?

  • Stay attuned to Delhi's ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content.
  • Collaborate with the team to develop content strategies that drive engagement and follower growth.
  • Create and deliver compelling, scripted content that aligns with the page's theme and resonates with the target audience.
  • Attend food events, tastings, and restaurant openings to gather first-hand information for posts.
  • Write scripts for engaging reels to captivate our audience on social media.
  • Conduct research to stay updated on the latest trends and developments in Delhi's F&B, lifestyle, cultural, and entertainment scene.
  • Edit and proofread content to ensure accuracy, consistency, and adherence to instagram page style and guidelines.
  • Monitor and analyse the performance of content initiatives, providing insights and recommendations for optimization.
  • Assist in managing the content calendar to ensure timely delivery of content.

Who Are We Looking For

  • Proven content writing experience, preferably in lifestyle or hospitality industries.
  • Comfortable being on camera and/or has proven experience as an Anchor, Host, or Presenter, preferably in the F&B or lifestyle domain.
  • Excellent writing skills, with keen attention to detail and grammar.
  • Passion for exploring and discovering Delhi's F&B, lifestyle, cultural, and entertainment experiences. Proficiency in content management and social media platforms.
  • Familiarity with SEO principles and keyword research tools.

"We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law"

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