Business Intelligence Specialist
TekWissen India
Date: 3 hours ago
City: Chennai, Tamil Nadu
Contract type: Full time
Overview
TekWissen is a global workforce management provider throughout India and many other countries in the world. The below clientis a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet
Job Title: Business Intelligence Specialist
Location: Chennai
Work Type: Hybrid
Position Description
Business Understanding & Strategy:
Specialist Exp:
TekWissen is a global workforce management provider throughout India and many other countries in the world. The below clientis a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet
Job Title: Business Intelligence Specialist
Location: Chennai
Work Type: Hybrid
Position Description
- We are seeking a highly analytical and technically proficient Digital Analytics Specialist to join our Analytics team.
- This role is crucial for understanding media and Website business needs and translating them into robust analytical solutions.
- The ideal candidate will possess a strong blend of analytical acumen, technical expertise in data manipulation and visualization, and a deep understanding of digital marketing principles.
- You will be instrumental in building data products that range from insightful dashboards to complex analytical models and efficient data pipelines, all aimed at improving process efficiency and driving business growth.
Business Understanding & Strategy:
- Collaborate closely with Digital Marketing business stakeholders to understand their analytical needs, key performance indicators (KPIs), and strategic objectives.
- Translate complex business questions into clear, actionable analytical requirements.
- Conduct in-depth analysis of media and Digital performance data, identifying trends, patterns, and opportunities for optimization.
- Provide actionable insights and recommendations to improve media effectiveness and business outcomes.
- Design, develop, and maintain interactive dashboards and reports using business intelligence (BI) tools (e.g., Power BI, Qlik Sense) to visualize key metrics and performance trends for various stakeholders.
- Develop and implement analytical models (e.g., forecasting, attribution, segmentation) to address specific business challenges and provide deeper insights into media and Website performance.
- Build, maintain, and optimize data pipelines to ensure timely, accurate, and reliable data flow from various data sources into our analytical platforms, utilizing programming languages like Python and SQL.
- Identify opportunities to enhance data collection, processing, and analysis workflows.
- Proactively suggest and implement improvements to increase efficiency and accuracy within the analytics processes.
- Work cross-functionally with data engineers, marketing teams, and other business units to ensure data consistency and deliver integrated analytical solutions.
- Effectively communicate complex analytical findings to non-technical audiences.
- Power BI, Digital Marketing, GCP
Specialist Exp:
- 5+ experience in relevant field
- Experience in GCP tools like dataform.
- Bachelor's Degree, Master's Degree
- Certification Program
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