Business Development Manager

Key Responsibilities:

1) Sales Target Achievement:

• Develop and implement effective sales strategies to achieve or exceed sales targets for all designated product families.
• Monitor sales performance against targets and implement corrective actions as needed.

2) Revenue and Financial Management:

• Ensure efficient and timely collection of receivables, maintaining a high ratio of collection amount to total collectible amount.
• Work towards improving payment terms with customers to optimize cash flow and reduce credit days outstanding.
• Develop pricing strategies and negotiation tactics to maintain or improve the Average Selling Price (ASP) across product lines.

3) Customer Relationship Management:

• Build and maintain strong relationships with key customers to ensure high levels of satisfaction and loyalty.
• Actively monitor and work towards improving customer satisfaction scores based on feedback.
• Strategically work to diversify the customer base, increasing the number of significant customers across core product families.
• Manage the process for securing product approvals with customers, ensuring alignment on quantity and pricing.

4) Team Leadership and Development:

• Lead, mentor, coach, and motivate the sales team to achieve individual and collective KRA/KPI targets.
• Foster a high-performance culture within the sales team.
• Monitor and evaluate the performance of all team members.

5) Strategic Initiatives and Process Improvement:

• Develop and execute strategic initiatives aimed at driving significant sales growth.
• Identify opportunities for process improvement and digitalization within the sales function and lead implementation efforts.
• Monitor competitor activities and implement innovative branding or sales enhancement ideas to maintain a competitive edge.

6) Reporting and Analysis:

• Analyse sales data, market trends, and customer feedback to inform strategy and decision-making.
• Provide regular reports on sales performance, collections, strategic initiatives, and team performance to senior management.