Regional Sales Director

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Job Description:

We’re lookingfor a dynamic professional who own the PCL for the business unit, driving acquisition of SMEs to large enterprises as paid IndiaMART members. Lead AOP execution across revenue, cost, and customer growth. Optimize COCA, boostengagement, and ensurehigh renewals througha customer-first approach. Collaborate with product teams for enhancements, design pricing strategies, and lead a high-performing team. Ensure smoothonboarding via cross-functional alignment and driveteam productivity through clearmetrics and incentives.

• PCL ownership for the business unit.
• Drive acquisition of SMEs, mid-sized companies, and large enterprises, converting them into paid members on the IndiaMART platform.
• Develop and executethe Annual Operating Plan (AOP), covering customer growth,revenue targets, and cost optimization.
• Optimize cost of customer acquisition (COCA) to ensure efficient investment and sustainable growth.
• Design and implement robust customer engagement processes to drive platformusage and maximizeclient value.
• Foster a strong customer-centric culture within the team to boost renewal rates and upsellhigher-value solutions.
• Gather and analyze customer requirements, collaborating with the product team to define feature enhancements and bundled offerings aligned with market needs.
• Build and lead a high-performing team focused on advising clients on digital promotion strategies and developing long-term partnerships.
• Devise competitive product and pricing strategies to increase customer acquisition and market penetration.
• Ensure seamless customer onboarding by coordinating cross- functionally with key stakeholders across pre-sales (product, data, training) and post-sales (verification, production) functions.
• Define performance metrics, sales incentive programs, and promotional schemes to enhance the productivity and effectiveness of the clientservicing team.
• Lead both business and support functions, ensuring alignment towards shared goals and consistent delivery of service excellence

Key Skills

• Experience of handling a PCL
• Hands on experience of meeting CXO’s/ Owners/ Promotersand making product presentations, negotiating commercial aspects of the proposed solutions, closing sales, maintaining relationships and presenting progress reports
• Strong listening, questioning and networking skills