Marketing
Altizon Systems
Date: 2 weeks ago
City: Pune, Maharashtra
Contract type: Full time
Grow your career while transforming an industry
At Altizon, we believe a great career is built on two things: constant learning and collaboration. We don’t just provide software; we partner with our clients to rethink their manufacturing DNA and map it for a digital futureThe team behind the tech
Our strength lies in our diversity of experience. From seasoned product veterans to fresh innovators, everyone has a seat at the table. Join us to:- Work with world-class Industrial AI technology that solves real-world problems.
- Build digital-first solutions that redefine the plant floor.
- Create a lasting impact and drive measurable value for global industry leaders.
Marketing
Experience Required: 1–3 years in B2B SaaS / industrial tech marketing
Location: Pune, India
Function: MarketingReports to: CTO Role Overview
We are looking for a Marketing Manager who can do two things really well: translate complex industrial technology into clear, compelling stories and then get those stories in front of the right buyers. You will own messaging for DFX, create content that educates and converts, and run campaigns that generate pipeline for a global sales team.
This is a generalist role with a product marketing spine. You will be writing copy, building sales collateral, running digital campaigns, and owning our content calendar. Over time, you will define and build the marketing function at Altizon.
Key Responsibilities
Product Marketing & Messaging- Own messaging and positioning for the DFX platform across target personas (Plant Head, Operations VP, CIO/CDO) and verticals (beverages, food, industrials).
- Translate product capabilities into crisp, customer-centric narratives.
- Lead announcements of product launches and feature rollouts in partnership with Product and Sales.
- Maintain a competitive intelligence tracker; develop battlecards and objection-handling guides for the sales team.
- Build and keep current a library of sales enablement assets: one-pagers, solution briefs, pitch decks, ROI calculators, and FAQs.
- Own the content roadmap: blogs, case studies, white papers, industry reports, and LinkedIn thought-leadership pieces.
- Convert technical product input and customer success stories into accessible, high-value content for buyers and practitioners.
- Partner with the leadership team to shape Altizon’s voice on industrial AI, digital transformation, and smart manufacturing.
- Brief and manage external writers or design resources when needed.
- Plan and execute integrated campaigns (email, LinkedIn, SEO/SEM, webinars) to generate MQLs for the sales team.
- Own Altizon’s website content and SEO strategy; track organic traffic and conversion metrics.
- Run and optimize LinkedIn campaigns targeting manufacturing decision-makers.
- Manage trade show and event presence: booth materials, speaking submissions, pre/post-event outreach.
- Work closely with Sales to understand pipeline blockers and build assets that accelerate deals.
- Partner with Product to feed market and competitive insights into the roadmap.
- Collaborate with Customer Success to source proof points and case study narratives.
- Track and report marketing KPIs: MQLs, pipeline sourced, content engagement, website traffic, and campaign ROI.
What We Are Looking For
- 1–3 years of B2B marketing experience, ideally in SaaS, industrial tech, IoT, or manufacturing software.
- Proven ability to write compelling content: product narratives, blog posts, case studies, sales decks.
- Experience with product launches, sales enablement, and messaging frameworks.
- Hands-on with digital channels: LinkedIn Ads, Google Ads, email marketing (HubSpot or similar), and SEO basics.
- Strong project management skills. Comfortable owning multiple workstreams and meeting deadlines in a fast-moving startup.
- Excellent written and verbal communication in English.
- Experience marketing to manufacturing, operations, or plant-level buyers.
- Familiarity with IIoT, MES, SCADA, or industrial analytics concepts.
- Experience working in or with a startup / Series A–B stage company.
- Working knowledge of analytics tools (Google Analytics, HubSpot, Mixpanel) and basic design tools (Canva, Figma).
Why Altizon
- Own a critical function at a product-led industrial AI company with global enterprise customers.
- Work directly with the founding team — your work shapes the company narrative and go-to-market motion.
- Competitive compensation with meaningful equity.
- Hybrid work from our Pune office with flexibility.
- Opportunity to grow into a leadership role as the team scales.
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