Business Development Representative
SalesForce-ad
Date: 3 hours ago
City: Bengaluru, Karnataka
Contract type: Full time
Description
About the Role
As an Outbound BDR on the MuleSoft team, you will be the first point of contact for prospective enterprise customers. You will identify, engage, and qualify new business opportunities by targeting technology and business leaders who can benefit from MuleSoft's integration and API-led connectivity platform. This is a hunter role — you'll own top-of-funnel pipeline generation through strategic outbound prospecting.
What You'll Do
About the Role
As an Outbound BDR on the MuleSoft team, you will be the first point of contact for prospective enterprise customers. You will identify, engage, and qualify new business opportunities by targeting technology and business leaders who can benefit from MuleSoft's integration and API-led connectivity platform. This is a hunter role — you'll own top-of-funnel pipeline generation through strategic outbound prospecting.
What You'll Do
- Build and execute multi-channel outbound sequences (email, phone, LinkedIn, video) targeting mid-market and enterprise accounts
- Research target accounts to understand their technology stack, integration pain points, and digital transformation initiatives
- Engage technical and business stakeholders — including architects, IT directors, and VPs of Engineering — with relevant, credible outreach
- Qualify prospects using a structured discovery framework (MEDDIC/BANT) and hand off sales-ready opportunities to Account Executives
- Partner closely with AEs and Sales leaders to align outreach with campaigns, product launches, and industry events
- Maintain accurate activity and pipeline data in Salesforce CRM
- Meet and exceed monthly quotas for qualified pipeline and meetings booked
- 3+ years of outbound sales or business development experience in a B2B technology environment
- Prior experience selling or prospecting for a technically complex product — such as integration platforms, middleware, API management, iPaaS, data platforms, cloud infrastructure, or enterprise software
- Demonstrated ability to understand technical concepts and translate them into business value for a non-technical audience
- Strong written and verbal communication skills with the ability to craft personalized, research-driven outreach
- Comfortable engaging senior technical buyers (architects, developers, IT leadership)
- Experience using CRM tools (Salesforce preferred) and sales engagement platforms (Outreach, Salesloft, or similar) Preferred
- Familiarity with integration, API, or connectivity concepts (REST/SOAP, ETL, ESB, data pipelines)
- Exposure to the Salesforce ecosystem or enterprise platforms like SAP, Workday, ServiceNow
- Experience in a high-growth SaaS or PaaS environment
- Bachelor's degree in Business, Computer Science, Engineering, or a related field (or equivalent experience)
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